ECS web seminar: Working successfully with the "Individual newsletter"
The newsletter is an important customer loyalty tool for the book trade. Actively use your newsletter as a communication tool to draw your customers' attention to innovations in the store, but also to your online store. This will increase customer frequency. In our webinar, you will learn in detail what options our newsletter tool offers and how you can use them for your literature recommendations, event information or news.
Topics:
- Working with the newsletter configurator
- Creating campaigns for sending newsletters
- Creating, importing and exporting recipients
Training method: Web seminar with moderator
Technical requirements: PC with Internet access, technology test in advance (you will receive details of this with your registration confirmation), a telephone or headset within reach, undisturbed environment so that you can concentrate optimally on this new form of knowledge transfer.
Price: free of charge
Duration: approx. 1 hour (please allow an additional 15 minutes before and after)
Maximum number of participants: 4 persons
Minimum number of participants: 3 persons
Moderator: Felix Stahl
Contact: Bianca Mutter, e-commerce@zeitfracht.de