ECS web seminar: Working successfully with the "Individual newsletter"

The newsletter is an important customer loyalty tool for the book trade. Actively use your newsletter as a communication tool to draw your customers' attention to innovations in the store, but also to your online store. This will increase customer frequency. In our webinar, you will learn in detail what options our newsletter tool offers and how you can use them for your literature recommendations, event information or news.

Topics:

  • Working with the newsletter configurator
  • Creating campaigns for sending newsletters
  • Creating, importing and exporting recipients

Training method: Web seminar with moderator

Technical requirements: PC with Internet access, technology test in advance (you will receive details of this with your registration confirmation), a telephone or headset within reach, undisturbed environment so that you can concentrate optimally on this new form of knowledge transfer.

Price: free of charge

Duration: approx. 1 hour (please allow an additional 15 minutes before and after)

Maximum number of participants: 4 persons

Minimum number of participants: 3 persons

Moderator: Felix Stahl

Contact: Bianca Mutter, e-commerce@zeitfracht.de

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Please note the following information: The seminar fees stated in the seminar description plus statutory VAT apply. The amount is due immediately upon receipt of the invoice without deduction of discount. Cancellations up to 14 days before the start of the seminar are free of charge. If you cancel at a later date or do not attend, we will unfortunately have to charge you the full amount. We reserve the right to cancel the seminar up to 14 days before the planned date of the event at the latest. Even in the case of free seminars, please cancel your participation at least 5 working days before the seminar date. For cancellations received later than this, we will charge €40 plus VAT per person for administrative costs.
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